Logo and branding design for the restaurant in Kidspace
London’s award winning play centre wanted to refresh their current look and feel for the restaurant in their Romford site. Along with a refit they wanted to look at the name and branding of the site. The ‘Hobnosh’ name was bought over from Hobbledown but a brighter and more fun identity was required to work within the indoor adventure environment. JWJ used primary colours in the name and the splat graphic was added behind the letters to add movement and energy to the name. A portrait and landscape logo was created to ensure the logo would work across different formats. JWJ introduced a blackboard texture for the menu boards and signage around the restaurant.